WGSN creates an “Experience” by partnering with Home Textiles Sourcing Expo
The 6th edition of Home Textiles Sourcing Expo is being held July 21-23rd, 2015 at the Jacob K. Javits Convention Center in New York City. With 120 exhibitors from 9 countries, the Home Textiles Sourcing Expo is one of the largest sourcing events in North America to solely focus on fabrics and finished soft goods for all home applications.
Held annually in July, alongside Texworld USA and the International Apparel Sourcing Show, the tri-located shows create one of the largest fabric sourcing destinations for the North American marketplace.
A favorite visitor highlight during the Home Textiles Sourcing Expo is the complimentary Seminar Series focusing on upcoming trends organized by Lenzing Fibers. The July summer series will focus on the fall 2016 textile, print and graphic trends, sourcing tips/techniques and the shift taking place in the world of retail.
Home Textiles Sourcing Expo is proud to feature new topics and exciting presenters.
“Lenzing is pleased to sponsor the Seminar Series for the Home Textile Sourcing Expo to provide the market with pertinent information on sourcing, trends, sustainability and business development. With the multitude of factors impacting the textile industry there needs to be a platform to provide the latest market information. Home Textile Sourcing Expo provides this platform in the seminar series for the entire supply chain.” remarked Tricia Carey, Director Business Development Apparel – Denim, Lenzing Fibers Inc.
“First and foremost, we would like to give a special thank you to Lenzing Innovation for their continued support and partnership in our seminar program,” says Kristy Meade, Group Show Director, Messe Frankfurt USA. “The seminar program is an invaluable resource for visitors to gain knowledge about the state of the industry, while being provided up-to-date information on color trends, up and coming technology, sustainable sourcing and the return of domestic manufacturing.”
July 2015 seminar series highlights include: Home Textiles in the Age of Millennials
Jennifer Marks, Editor-in-Chief of Home Textiles Today
Millennials are now commanding significant attention from retailers and product developers. Join this seminar to learn about the shifts taking place at retail as well as key product trends in home textiles.
Esthetics & the Need for Testing At Home
Adam Varley, Technical Director and Co-Founder, Vartest Lab. Angela Boswell, SVP – Design and Product Development, Ellery Homestyles
Moderator: Nina Nadash, Home & Interiors Marketing Manager, North America, Lenzing
Light, color and sound not all things we immediately associate with textiles. Our panel of experts will take you through what textiles can do for the home from an esthetic and performance perspective. See what makes a home product beautiful, how performance gets tested and the best products delivered.
Innovation and Impact – Inspirational New Themes in Color and Design for Home
Laurie Pressman, VP, Pantone Color Institute
In our highly competitive global marketplace, would be consumers and/or clients are continuously being wooed by evocative and innovative uses of color and design. Traditional media has become more inventive, the gamut of digital outlets has rapidly expanded and new technologies have introduced unexpected color stories.
Staying on top of the latest color forecasts in this highly visual world is vitally important to selling your products or services and will help you to make those critical color decisions.
WGSN creates an “Experience”
This year WGSN, a Heimtextil Trend Table member, has partnered with Home Textiles Sourcing Expo to produce a portion of the “Experience” Trend initially seen in the Heimtextil Theme Park in January 2015. WGSN will re-create this visual inspiration by constructing a clear sense of direction of how to use the right prints, patterns and textures to create an elevated experience in any space. WGSN wants visitors to leave the Home Textiles Trend Forum and Seminar by Lisa White, Head of WGSN Lifestyles & Interiors, with a deeper understanding of not only what the trends are, but the how’s and the why’s that got us here. The Lifestyle Factor Seminar is designed to take visitors from the visual presentation in the Trend Forum to discussing the cultural relevant examples, and the consumer moods and shifts that support each of the market trends.
A not to be missed complimentary seminar, The Lifestyle Factor, presented by Lisa White, Head of WGSN Lifestyle & Interiors, will be on Thursday, July 23rd.
The Lifestyle Factor Seminar details include:
The future will be less about what you own and more about how you live: any product’s lifestyle savviness will determine its success in the market. WGSN will announce the key lifestyle factors determining the market in the next two years and will outline the impact they will have on design. Experience Design will be a key factor, from objects and textiles to retail and advertising.
For more information about Home Textiles Sourcing Expo please visit us at: www.hometextilessourcingexpo.com
For information on all Messe Frankfurt textile fairs worldwide, please visit: www.texpertise-network.com.
About Messe Frankfurt North America
Messe Frankfurt is one of the world's leading trade show organisers with around 543* million euros in sales and 2,026* employees worldwide. The Messe Frankfurt Group has a global network of 28 subsidiaries and approx. 50 international Sales Partners, giving it a presence for its customers in more than 150 countries. Events “made by Messe Frankfurt” take place at more than 30 locations around the globe. In 2013, Messe Frankfurt organised 114* trade fairs, of which more than half took place outside Germany.
Headquartered in Atlanta, GA, Messe Frankfurt North America produces nine shows within the United States, Canada and Mexico. The portfolio of events include Canadian Waste & Recycling, Home Textiles Sourcing Expo, International Apparel Sourcing Show (January & July), PAACE Automechanika Mexico City, Techtextil North America, Texprocess Americas and Texworld USA (January & July). For more information, please visit our website at www.messefrankfurt.com